My passion for design started when I was 9. I asked one of my cousins to burn a CD full of West Coast Gangsta Rap. I was amazed by how he tagged my name when he handed it to me. That sent me down a spiral and introduced me to the world of graffiti. That’s where my passion for typography started. Fast forward, I graduated from Otis College of Art and Design and went straight into the ad world because graffiti doesn’t pay the bills.

I’m a freelance Art Director based in Los Angeles. I’m passionate about working on projects that speak to my Spanish heritage and contribute to modern culture. I also love a good challenge. My best work comes when I’m challenged to make uncool things cool. Do you need the best campaign imaginable for adult diapers? Hit me up I’m your guy.

Elvis Sierra

elvis.sierra@denadacreative.com

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